Avid Press Room

SOFTIMAGE Announces SOFTIMAGE|XSI 7 Software Powered by ICE

Avid Technology, Inc. — 2008-07-07T10:00:00-05:00

New Interactive Creative Environment (ICE) will transform SOFTIMAGE|XSI software from a 3D application to a highly extensible platform, allowing customers to code less and create more

Digidesign Releases Transfuser and Announces Remixing Competition with The Crystal Method on Fuzz.com

Avid Technology, Inc. — 2008-06-27T10:00:00-05:00

DALY CITY, Calif., (June 27, 2008) — Digidesign, a part of Avid Technology, Inc. (Nasdaq: AVID), announced today the immediate availability of its eagerly-anticipated Transfuser virtual instrument for Pro Tools.

Avid Announces Significant Upgrades to Family of On-Air Graphics Solutions

Avid Technology, Inc. — 2008-06-26T10:00:00-05:00

Tewksbury, Mass., June 26, 2008 – Avid Technology, Inc. (Nasdaq: AVID) today unveiled Avid® Deko® 5.0, PostDeko 8.0.1 and DekoCast™ 4.1.2, an upgraded suite of real-time on-air graphics systems designed to increase productivity and enhance creative output throughout broadcast graphics operations.

Sibelius Introduces "First" - Music Notation Software for Songwriters

Avid Technology, Inc. — 2008-06-25T10:00:00-05:00

Easiest way to turn songs into amazing scores, tab or lead sheets

Digidesign Releases Pro Tools for Leopard

Avid Technology, Inc. — 2008-06-19T10:00:00-05:00

DALY CITY, Calif., (June 19, 2008) - Digidesign, a part of Avid Technology, Inc. (Nasdaq: AVID), announced today the immediate availability of Pro Tools® 7.4.2 software , which provides Mac OS X 10.5.3 (Leopard) compatibility for Pro Tools|HD®, Pro Tools LE®, and Pro Tools M-Powered users. Product update details can be found below. "Since the release of Mac OS X Leopard, we have been working closely with Apple to ensure that a Leopard-compatible version of Pro Tools delivers the same level of performance and reliability that our customers have come to depend on," commented Dave Lebolt, Avid vice president and general manager of Digidesign. "With the release of Mac OS X 10.5.3 just a few weeks ago, we were able to enter the final stages of performance testing and quality assurance before making qualified versions of Pro Tools available to our customers. We’re pleased to finally be able to offer all of our customers-HD, LE, and M-Powered alike-a fully qualified version of Pro Tools software that will allow them to take advantage of Apple’s latest operating system."

Sundance Digital Delivers Ground-Breaking BXF Gateway to WJCT

Avid Technology, Inc. — 2008-06-16T10:00:00-05:00

PBS Station Becomes First in Nation to Integrate Standardized BXF Protocol TEWKSBURY, Mass., June 16, 2008—Sundance Digital, Inc., a part of Avid Technology, Inc. (Nasdaq: AVID), today announced that WJCT, a PBS station located in Jacksonville, Florida, has become the first station to deploy the new Sundance Digital™ BXF Gateway system. The BXF Gateway system enables broadcasters to streamline their workflow and increase the reliability and productivity of their systems’ tasks by using the SMTPE BXF communication protocol – a standardized means of data exchange among its traffic, automation, program management, and digital content distribution systems. Facilities that deploy the standard as a part of their workflow will be able to dramatically improve business processes and cut down on operational costs by taking advantage of real-time fault alerts and eliminating time-consuming master control activities caused by batch list inefficiencies.

Avid Ships Next-Generation Editing and Storage Systems

Avid Technology, Inc. — 2008-06-09T10:00:00-05:00

Quality, value and performance of products lauded by customers; Company also unveils new support pricing Tewksbury, Mass., June 9, 2008 — Avid Technology, Inc. (Nasdaq: AVID) today announced the worldwide availability of its new HD editing systems and VideoRAID® solutions. The new lineup, which delivers on a commitment to customers of improved quality, value and performance, includes next-generation versions of Avid® Media Composer® (v3.0), NewsCutter® (v7.0), and Symphony™ (v3.0) software, as well as new hardware configurations, Avid Mojo® DX and Nitris® DX. The products are designed to deliver the ultimate HD editing experience to media professionals by offering greater speed, responsiveness and reliability. On the heels of this availability, Avid is rolling out aggressive pricing on support packages for its new editing products and existing DS Nitris product line. Additionally, the company is announcing upgrades to its Avid Unity™ MediaNetwork, Unity ISIS® and Interplay® product lines.

Avid Customers React to New Products

Avid Technology, Inc. — 2008-06-09T10:00:00-05:00

TEWKSBURY, Mass., June 9, 2008 - Avid Technology, Inc. (Nasdaq: AVID), today announced that early adopters and customers of the company’s next-generation of editing solutions are reacting positively to the quality, performance and value of the solutions. Following the initial launch of the product in April, Avid caught up with customers in L.A. to catch their reaction. Since then, many others have shared their passion and excitement for the new products over recent weeks.

TV2 Denmark Installs Avid Digital Production Facility

Avid Technology, Inc. — 2008-06-04T10:00:00-05:00

Danish Broadcaster Completes Largest TV-studio installation in Danish television history TEWKSBURY, Mass., June 4, 2008 – Avid Technology, Inc. (Nasdaq: AVID) today announced that TV2, the leading broadcaster in Denmark, has launched two new state-of-the-art Avid® TV-production facilities in Copenhagen and Odense. In efforts to make its news production process more efficient, TV2 Denmark has deployed an end-to-end digital production workflow which includes Avid Unity™ ISIS®, Avid Interplay® with Assist and Access, Avid Productivity Tools, Avid iNEWS® Instinct®, NewsCutter® XP, and an upgrade to Avid’s latest iNEWS newsroom computer system.

Focus Features and Rogue Pictures Transition In-House Post Production to Avid DNxHD

Avid Technology, Inc. — 2008-06-03T10:00:00-05:00

Studios adopt Avid DNxHD to cut production costs and enable HD offline workflows Tewksbury, Mass. - June 3, 2008 - Avid Technology, Inc. (NASDAQ: AVID) today announced that Focus Features, a motion picture production, financing, and distribution company, and its sibling company Rogue Pictures, have standardized post production workflows on Avid DNxHD® codec – Avid’s high-quality, low-bandwidth HD media format – to enable HD offline editing and screening during the creative editorial process. Using Avid DNxHD media, post production teams can eliminate the time and cost of a traditional offline to online conform for screenings, while also working with HD image quality. Having qualified Avid DNxHD based workflows, both Rogue Pictures and Focus Features are recommending that post production teams take advantage of the media’s pristine HD image quality and massive storage efficiency. Currently, Focus Features is using Avid DNxHD workflows for films including: 25/8, Untitled Sam Mendes Project, Milk, The Unborn., and the upcoming Taking Woodstock.

New Pinnacle Studio Version 12 Software Makes Video Editing Faster and Easier

Avid Technology, Inc. — 2008-06-02T10:00:00-05:00

MOUNTAIN VIEW, Calif., June 2, 2008 – Pinnacle Systems, Inc., the consumer division of Avid Technology, Inc. (Nasdaq: AVID), announced today version 12 of Pinnacle Studio™, its market-leading consumer video editing software. Pinnacle Studio version 12 builds on the features that have established the Pinnacle Studio family as number one in the consumer video editing market in the U.S. and Europe1. The new version includes Pinnacle Montage, an innovative tool that makes high-end compositing and animation effects accessible to consumers. With more than 25 new features, version 12 adds many new capabilities requested by users, while still maintaining the ease of use that has become the hallmark of Pinnacle Studio products. More titles, DVD menus and templates have been added as well as new professional audio and video controls and a complete HD workflow with Blu-ray authoring in certain versions of Pinnacle Studio version 122.

Avid and Digital Content Producer Announce Finalists in "Perfect Pitch" Film Competition

Avid Technology, Inc. — 2008-05-19T10:00:00-05:00

Contest videos draw nearly 8,000 votes; final round to be judged by film experts including Jake Abraham, Jon Fauer, Stacey Parks, Kevin Tent and Gary Winick TEWKSBURY, Mass., May 19, 2008 — Avid Technology, Inc. (Nasdaq: AVID) and Digital Content Producer Magazine today announced the top 20 finalist videos in the “Perfect Pitch” competition – a contest that challenges aspiring filmmakers to pitch their film ideas in 60 seconds or less. The competition kicked off in January 2008 at the Sundance Film Festival and drew nearly 8,000 votes on the contest website during the initial peer-voting round that ended on April 1. Voting was open so that anyone visiting digitalcontentproducer.com could cast their votes for the best videos. As a result, the top 20 contestants have advanced to the final round, in which they will submit a business plan detailing how best to get their films produced professionally. A panel of seasoned film experts, including director Gary Winick and editor Kevin Tent, will select one grand prize winner in June who will receive a package valued at more than $25,000.

Sundance Digital Unveils Digital Delivery Management Engine

Avid Technology, Inc. — 2008-05-12T10:00:00-05:00

New Application Provides Cost-Effective Solution that Streamlines Workflow Transfer from Cache Servers to Broadcast Video Servers Irving, TX, May 12, 2008 — Sundance Digital, a part of Avid Technology, Inc. (Nasdaq: AVID) and an award-winning provider of high-performance television automation solutions, today announced that it has unveiled the new Sundance Digital® Delivery Management Engine (DDME) – a cost-effective application that provides broadcasters, local stations, cable channels and cable origination operations with a streamlined solution for file-based ingest of third party material. DDME provides broadcasters with a significantly improved workflow by automatically enabling file-based media to be discovered and transferred under automation control. Now, even manual transfers can be executed with a simple "drag and drop."